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CHECKLIST

PLANNING PRODUCTION INKS & FINISHING PRINTING LOGO USE OTHER
Consider recycled or chlorine free paper

Consider FSC or SFI certified paper

Buy paper from a source using sustainable energy in production

Plan ahead to avoid air and rush shipping

If piece is being mailed, work with client to use only clean, updated mailing lists
Advise customers to carefully target their audience to maximize print effectiveness and reduce waste

Maximize long-term value with useful, multipurpose design

If the printed piece isn't reusable, ensure that it is recyclable

Use digital photography

Use PDF digital proofs in place of paper printouts

Use water-based direct-to-plate plating system (CTP)
Consider vegetable-based inks

Consider less ink coverage or fewer ink colors

Consider using aqueous varnishes and coatings instead of UV coatings and laminates

Consider alternatives to foil stamping

Consider water-based glues
Become an FSC or SGP certified printer (see Certifying )

Get involved with the client in the planning stages of a project

Consider filmless and plateless digital printing for small runs

Communicate clearly and have an eye for detail to avoid mistakes and redos

At project close, recap with client and vendors to learn from successes or failures
Use recycled logo when applicable and indicate Post Consumer Waste (PCW) content

Use FSC and SFI Logos according to guidelines

Note vegetable ink use

Note if wind power or other green energy was used in either the production process or the production of the raw materials

Note if paper used was processed chlorine free

Check with your paper supplier for ideas regarding certification marks and logos
Use energy saver features on computer and copier equipment

Draft an official company environmental policy and include sustainability language in your companies mission statement

Buy or lease or only machinery certified under EPA Energy Star guidelines

Institute an office recycling program

Set office copiers to defaut to double-sided copying

Use silverware and mugs in your office breakroom

Donate unused paper and old office equipment to schools

Shake toner cartridges occasionally to lengthen life